A London based PR firm formed under a simple ethos: to only work with the bands that we feel connected to on a musical and cultural level. Ivano was quickly joined by an inner circle of equally passionate musical cohorts, and with all of us coming from backgrounds playing in bands, we not only understand the hunger of musicians to get their music heard, but are also driven by the desire to play a part in building their careers and placing them in the spotlight. At Brace Yourself, we don’t simply believe in ticking boxes. Instead, we aim to tailor every campaign to a particular artist’s individual needs: whether that be the building of hype online around a debut single or re-introducing a musician of worldwide notoriety on a global scale. @BraceYourselfPR
